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Kiefer Swim Shop Blog

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50 Free World Record History ›

The fastest swimming event also has the shortest history, taking an 84 year break until 1988, when the “short sprint” returned to Olympics.

Swimming Songs ›

Music is a fantastic tool for motivating swimmers. Get a few new songs picks that could take your swimming to the next level.

How To Keep Your New Year’s Resolution ›

Despite your best intentions, things didn’t work out in 2013. Get heartfelt advice on how to keep your New Year’s Resolution for 2014.

Twas the Night Before Swim Meets ›

Robin Kiefer’s ironic take on a classic holiday poem celebrates swim parents and the peculiarities of the greatest sport on earth.

Kiefer Swim Sweepstakes ›

Win a $1,000 swim gear shopping spree from Kiefer!