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Kiefer Swim Shop Blog

Stay in the Loop!  Get Kiefer sales & promotions.

Warm Weather Safety ›

Learn how to make your summer safer and more fun with advice on sun exposure, swimming, and nutrition from Kiefer.

Lifeguard Rescue Cans – A Brief History ›

The rescue can predates Baywatch by nearly 100 years, and its actual history is considerably more interesting – and far less ridiculous.

Swim Goggles Review – Kiefer Mach 5 ›

An in-depth review of Kiefer’s Mach 5 Swim Goggles, a great choice for racers and fitness swimmers alike.

Swim Team Pasta Dinner ›

Find out what’s in store for swim parents and swimmers attending the time honored tradition – the Swim Team Pasta Dinner! Get the scoop…

Swimsuit Back Styles Explained ›

We’ve got your back ;). Get advice on choosing the best back style for your competitive or fitness swimwear.